Nuestra labor ha causado impacto
La tasa más baja
de vapeo en jóvenes de los EE.UU.10
El 2do estado
en darle fin a la venta de casi todo el tabaco con sabores.15
1.9 millones de latinos
en California están protegidos por leyes de viviendas libres de humo.1118
4 ciudades de California
han puesto fin a la venta de productos de tabaco.1333435
Reducción de un 41%
en la incidencia de cáncer de pulmón entre los hispanos en California.19
Más de 1 millón
de vidas salvadas.6789
$500 mil millones
ahorrados en costos de servicios de salud.17
$51.4 mil millones
eliminados de los bolsillos de la industria del tabaco y 15.7 mil millones menos paquetes de cigarrillos vendidos en los últimos 30 años.17
Disminución del 71%
en los cigarrillos electrónicos con sabor y disminución del 95% en las ventas de cigarrillos mentolados en 2023.2021

Descubre
Nuestra misión
California sin la Industria del Tabaco no sólo es posible, ya comenzó.12 Together, we’re undoing the tobacco industry’s epidemic.
Nuestra labor
Unimos a californianos que quieren proteger a sus familias y a sus comunidades de la Industria del Tabaco. Brindamos herramientas a los californianos para luchar contra la industria que incluyen desde estudios hasta tácticas de participación comunitaria.
Nuestros avances
El daño de la Industria del Tabaco
La Industria del Tabaco gasta miles de millones en atractivas tácticas de mercadeo e influencia política para continuar ganando dinero con nuestra muerte y enfermedades.2223
Aprende más
El tabaco es el único producto en el mercado que mata cuando es usado de la manera indicada. Puede ser mortal incluso para la gente que no lo usa.24
Aprende más
Para la Industria del Tabaco los niños son sus “clientes de reemplazo” y los condenan a una vida de adicción y enfermedad25
Aprende más
Esta industria racista intencionalmente (y a conciencia) ha inundado las comunidades diversas con productos mortales y mensajes manipuladores.26
Aprende más
Nadie se salva del daño ambiental y los riesgos a la salud causados por los desechos tóxicos de la Industria del Tabaco y sus plásticos contaminantes.27282930313233
Aprende más
Protege a las personas y lugares que amas
Es fácil alzar tu voz para unirte a la lucha y proteger a los californianos de los daños de la industria del tabaco solo toma unos minutos.

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When California leads, the rest of the country follows. When it comes to fighting Big Tobacco’s deadly epidemic, our state is no exception. In the past few decades, we’ve cut the adult smoking rate by over 60%, achieved the lowest youth vaping rate in the county, slashed lung cancer rates by 42%, and saved over one million Californians from tobacco-related deaths. Six California cities have already created healthier communities by ending the sale of tobacco products.
Despite monumental progress, Big Tobacco remains an urgent threat to our community’s health, particularly for kids. The tobacco industry has doubled down on their business model of making a profit by getting young people addicted to nicotine with products like vapes and oral nicotine pouches. They target our kids online and through social media tricking them into thinking nicotine is harmless. And even though California has the lowest youth vaping rate in the US, vapes are the most used tobacco products with 6% of high school youth currently vaping and use of oral nicotine pouches among California high school youth nearly doubled in one year.
Now is the moment to break the cycle of destruction Big Tobacco causes in our families and community—and we need your help. We have the power to create a better future for our kids, and it starts with keeping Big Tobacco from targeting them with addiction, disease, and death. With your leadership we can undo Big Tobacco’s deadly epidemic.
Despite monumental progress, Big Tobacco remains an urgent threat to our community’s health, particularly for kids. The tobacco industry has doubled down on their business model of making a profit by getting young people addicted to nicotine with products like vapes and oral nicotine pouches. They target our kids online and through social media tricking them into thinking nicotine is harmless. And even though California has the lowest youth vaping rate in the US, vapes are the most used tobacco products with 6% of high school youth currently vaping and use of oral nicotine pouches among California high school youth nearly doubled in one year.
Now is the moment to break the cycle of destruction Big Tobacco causes in our families and community—and we need your help. We have the power to create a better future for our kids, and it starts with keeping Big Tobacco from targeting them with addiction, disease, and death. With your leadership we can undo Big Tobacco’s deadly epidemic.
Cordialmente,
34150
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Stop the tobacco industry from destroying the people and places I love
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When California leads, the rest of the country follows. When it comes to fighting Big Tobacco’s deadly epidemic, our state is no exception. In the past few decades, we’ve cut the adult smoking rate by over 60%, achieved the lowest youth vaping rate in the county, slashed lung cancer rates by 42%, and saved over one million Californians from tobacco-related deaths. Two California cities have already created healthier communities by ending the sale of tobacco products.
Despite monumental progress, Big Tobacco remains an urgent threat to our community’s health, particularly for kids. The tobacco industry has doubled down on their business model of making a profit by getting young people addicted to nicotine with products like vapes and oral nicotine pouches. They target our kids online and through social media tricking them into thinking nicotine is harmless. And even though California has the lowest youth vaping rate in the US, vapes are the most used tobacco products with 6% of high school youth currently vaping and use of oral nicotine pouches among California high school youth nearly doubled in one year.
Now is the moment to break the cycle of destruction Big Tobacco causes in our families and community—and we need your help. We have the power to create a better future for our kids, and it starts with keeping Big Tobacco from targeting them with addiction, disease, and death. With your leadership, we can undo Big Tobacco’s deadly epidemic.
Despite monumental progress, Big Tobacco remains an urgent threat to our community’s health, particularly for kids. The tobacco industry has doubled down on their business model of making a profit by getting young people addicted to nicotine with products like vapes and oral nicotine pouches. They target our kids online and through social media tricking them into thinking nicotine is harmless. And even though California has the lowest youth vaping rate in the US, vapes are the most used tobacco products with 6% of high school youth currently vaping and use of oral nicotine pouches among California high school youth nearly doubled in one year.
Now is the moment to break the cycle of destruction Big Tobacco causes in our families and community—and we need your help. We have the power to create a better future for our kids, and it starts with keeping Big Tobacco from targeting them with addiction, disease, and death. With your leadership, we can undo Big Tobacco’s deadly epidemic.
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